Mutual Funds
Should You Stop Your SIP When the Stock Market Falls?
Should you stop your SIP during a market fall? Understand when pausing makes sense, the potential cost, and what data says about staying invested.
Mutual Funds
How Much of India’s Mutual Fund Money Comes From Smaller Cities?
B30 cities now hold over ₹15 lakh crore in Mutual Fund Money, 18% of the industry. Discover how much comes from smaller cities and where it comes from.
Mutual Funds
Mutual Fund Inflows vs AUM Growth: What’s the Difference?
Mutual fund inflows and AUM growth are not the same thing, and confusing them leads to the wrong conclusions. Here is exactly how the two figures differ.
Finance Alerts
Mutual Funds
SEBI Extends SWP and STP to Demat Mutual Fund Units: What It Means for You
SEBI Circular No. HO/47/14/13(2)2026-MRD-POD2/I/16590/2026, dated July 17, 2026 extends SWP and STP to demat mutual fund units. Learn what changed, the timeline, and who benefits.
Mutual Funds
₹1 Crore AUM Does Not Mean ₹1 Crore of Investor Money Was Invested: Here’s Why
A scheme’s ₹1 crore AUM does not mean investors put in ₹1 crore. Here is the real difference between AUM and actual money invested.
Mutual Funds
Why Mutual Fund Investors in Smaller Cities Are Increasing Their Equity Exposure
B30 mutual fund investors equity allocation has climbed from 75% in 2022 to 86% today. Here is what is driving this multi-year shift and what it means for you.
Mutual Funds
Why Your Mutual Fund AUM Can Fall Even Without Redeeming Your Investment
Why can mutual fund AUM fall even when you do not redeem? Understand how market movements, investor flows and portfolio values affect mutual fund AUM.
Mutual Funds
The Rise of SIPs in India: How Investor Habits Are Changing
The rise of SIPs in India has transformed investing, with nearly 10 crore SIP accounts today. Discover how India’s investor habits have changed over time.
Mutual Funds
Do Investors Outside India’s Top 30 Cities Prefer More Equity?
AMFI data shows 86% of B30 mutual fund assets sit in equity schemes, versus 54% in India’s top 30 cities. Here is what is really behind that gap.