Mutual Fund Inflows vs AUM Growth: What’s the Difference?
Mutual fund inflows and AUM growth are not the same thing, and confusing them leads to the wrong conclusions. Here is exactly how the two figures differ.
Why Mutual Fund Investors in Smaller Cities Are Increasing Their Equity Exposure
B30 mutual fund investors equity allocation has climbed from 75% in 2022 to 86% today. Here is what is driving this multi-year shift and what it means for you.
The Rise of SIPs in India: How Investor Habits Are Changing
The rise of SIPs in India has transformed investing, with nearly 10 crore SIP accounts today. Discover how India’s investor habits have changed over time.
Do Investors Outside India’s Top 30 Cities Prefer More Equity?
AMFI data shows 86% of B30 mutual fund assets sit in equity schemes, versus 54% in India’s top 30 cities. Here is what is really behind that gap.
Mutual Fund Folios Are Rising: What Is Driving More Indians to Invest?
Mutual fund folios in India have nearly tripled since 2020. Here are the real demographic and structural reasons more Indians are investing.
T30 vs B30 Mutual Fund Investors: How Investment Behaviour Differs
T30 vs B30: Investors differ in more than city size. AMFI data reveals real gaps in ticket size, plan choice, and reactions to market volatility.
Mutual Fund Investment Is Growing Beyond Big Cities: What B30 Data Shows
Mutual fund investment in India’s smaller towns have grown faster than in big cities for years. Here is what the latest B30 data reveals about this shift.
Why Are Investors Still Investing in Equity Funds During Market Volatility?
Equity fund inflows kept rising even as markets fell sharply in 2026. Here are the real reasons Indian investors are staying the course.